Whether it’s an existing site or creating something from scratch, our user research will dive deep into discovering your current and potential users. Our comprehensive website audits help us create user personas and design user journeys that shape the site's architecture. This approach to user research methods provides valuable insights into how we can optimise UX and UI design to drive conversions effectively.
At Squid Ocean, we believe that a successful user experience is the key to driving conversions and engagement. That's why we focus on identifying user problems and creating software, websites, and apps to solve them. Our proven UX design process not only defines your brand purpose and saves you time and money but, more importantly, increases customer conversions.
We craft beautiful websites and user interfaces to capture your digital presence, whether we're using existing brand guidelines or designing from scratch. We explore how to best reflect your brand considering the imagery, colour, typography and tone, then provide working prototypes to demo your new online experience. Finally, we create UI kits and component libraries that enable a consistent product development and frictionless handover.
